According to Arizton’s latest research report, the global carpet & upholstery cleaning product & service market is growing at a CAGR of during 2024-2030.
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Report Summary
Market Size (2030): USD 57.34 Billion
Market Size (2024): USD 43.23 Billion
CAGR (2024-2030): 4.82%
Historic Year: 2021-2023
Base Year: 2024
Forecast Year: 2025-2030
Market Segmentation: Product & Services, Cleaning Services, Cleaning Agent, Cleaning Equipment, Application, Distribution Channel, And Geography
Geographic Analysis: North America, Europe, APAC, Latin America, And Middle East & Africa
Largest Region (2024): North America
Fastest Growing Region: APAC
Market Overview
The global carpet and upholstery products and services market is witnessing significant growth, primarily driven by rising construction activities, fast-paced renovations, and rapid urbanization across residential and commercial sectors such as hospitality, corporate offices, retail outlets, shopping malls, and airports. The increasing adoption of advanced cleaning technologies, including steam and robotic cleaners, alongside the growing use of online booking platforms and mobile apps for scheduling cleaning services, is significantly enhancing consumer accessibility and convenience.
This surge is further supported by robust contributions from the travel & tourism and construction industries, where infrastructure development and the remodeling of existing spaces are fueling demand for carpets and rugs, thereby driving the need for cleaning solutions. Moreover, the market is benefiting from the introduction of innovative and eco-friendly products, catering to evolving consumer preferences for green technologies. However, the rising popularity of hard flooring alternatives such as nylon, vinyl tiles, and luxury vinyl tile (LVT) is intensifying competition and poses a potential challenge to the growth of the carpet and upholstery cleaning products and services market over the forecast period.
Professional Contract Cleaning Experiences Traction in Residential & Commercial Markets
The market for professional carpet and upholstery cleaning services is seeing strong growth, driven by increasing demand for contract-based cleaning across residential, industrial, educational, and healthcare sectors. These services are often offered at competitive rates, making high-quality cleaning more accessible. Leading companies such as ServiceMaster Clean and Stanley Steemer are meeting this demand by offering customized cleaning packages that suit different types of establishments. Many organizations prefer contract cleaning to avoid the challenges of managing in-house teams. These professionals bring specialized skills and equipment, ensuring high standards of cleanliness, especially in sensitive areas like hospitals and schools. With the flexibility to scale services and the rise of models like subscription plans and on-demand cleaning, contract cleaning is becoming a smart and efficient choice for modern businesses.
Recent Vendor Activities
Brands like Bissell and Hoover are integrating smart sensors and connectivity into their carpet cleaning equipment. These innovations enable the machines to automatically adapt their cleaning settings based on the carpet’s condition and dirt level, During IFA 2024, Bissell introduced its Clean + Protect Carpet Cleaning Formula, which not only removes existing stains but also adds a protective barrier to help guard against future spills.
Advancing Sustainability: Innovations Driving Eco-Friendly Industry Transformation
The carpet cleaning industry is rapidly shifting toward eco-friendly practices, driven by rising environmental awareness and tightening regulations. Both consumers and businesses now prioritize sustainable solutions that deliver high cleaning performance with minimal environmental impact Leading manufacturers like Alfred Kärcher and Nilfisk are leading this transition by offering carpet cleaners that utilize biodegradable detergents and energy-efficient technology. Kärcher, for instance, uses dry steam cleaning systems in select hybrid models, relying on high-temperature steam instead of harsh chemicals to sanitize surfaces effectively. Daimer’s Eco-Green® Carpet Care & Upholstery Cleaner, a plant-based formula, removes up to 95% of common stains and is compatible with various cleaning machines.
Moreover, Government incentives aimed at reducing environmental footprints and the growing adoption of green building certifications such as LEED are accelerating innovation in the industry. As sustainable practices become essential, the carpet cleaning sector is not only meeting regulatory and market demands but also contributing to healthier indoor environments. This shift toward greener technologies signals a promising future where clean carpets and eco-consciousness go hand in hand, creating safer homes, workplaces, and communities worldwide.
Online Shopping Fuels Rapid Growth in Global Carpet and Upholstery Market
The online retail segment is emerging as the fastest-growing distribution channel in the global carpet and upholstery products market. Driven by widespread internet access and smartphone usage, consumers worldwide are increasingly embracing online shopping for its unmatched convenience. Popular platforms like Amazon and Walmart’s online stores enable customers to purchase top carpet cleaner models such as the Bissell ProHeat 2X or Hoover SteamVac anytime, anywhere, perfect for busy lifestyles. This surge in online sales is propelled by a tech-savvy population, expanding smartphone adoption, and deeper internet penetration, which together raise awareness and offer commercial buyers a wider array of options to compare product features, pricing, and brand reputation. Additionally, the convenience of home delivery, especially for bulky items, makes online shopping an attractive choice by eliminating the hassle of transportation and ensuring products arrive directly at customers’ doorsteps, ready to use. This dynamic growth trend is expected to continue at a strong pace throughout the forecast period.
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Vendor Landscape
Other Prominent Company Profiles (Cleaners Market)
Other Prominent Company Profiles (Service Market)
Market Segmentation & Forecast
Products & Services
Cleaning Services
Cleaning Agent
Cleaning Equipment
Application
Distribution Channel
Geography
North America
Europe
APAC
Latin America
Middle East & Africa
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